Smart phone Usage,Tablet Usage Skyrocket

In just the last two years, smart phone usage and tablet usage have skyrocketed. The Pew Research Center’s Project for Excellence in Journalism recently released a report with some amazing statistics:
1. Fully 44% of U.S. adults now have a smart phone, which is up from 35% in May 2011.
2. Now 25% of U.S. adults own a tablet computer as compared to just 4% in September of 2010.
3. According to another Pew Internet report, half of all adults now have internet access through either a smartphone and/or tablet computer.
According to eMarketer, the total number of tablet users is nearly 70 million.* eMarketer also reports that the average smart phone user spends about an hour a day browsing online and that smart phones are now approaching the audience size of PCs.^
Smart Phone Usage, Tablet Usage for News
While the focus of the Pew Journalism study was about what increased mobile and tablet ownership means in terms of online news consumption, the statistics above also mean it’s quite likely that more visitors are looking at your business website using their mobile phone, tablet PC or iPad.
Mobile Devices and Web Standards
Because ownership of mobile devices such as smart phones and tablets is increasing so quickly, standards have been developed to help people build smart phone ready websites. The W3C Mobile Standards Validator helps website owners check their sites so they can improve them for mobile browsing, and Google has introduced recommendations for mobile websites.
Image courtesy of Microsoft Office
* Source eMarketer June 2012 – 69.6 million users of any age who use a tablet at least once per month.
^ Source eMarketer June 2012
Business
Social Networks
Technology
Online Marketing
Advertising
Search Engines
SEO
Search Engine Marketing
Mobile
Web Design
Social Media Advertising
Local Search
Bigfin News
Marketing
Mobile Apps
Branding
strategic marketing
User Experience
Uncategorized
Reputation Management
Employees
Search
Bing
Website Content
Office Habits
Keywords
Social Apps
Logo Design
Social Media Managment
strategy
Employee Happiness
Wordpress
Yahoo
Online Trends
Clients
Web Development
Firefox
Microsoft
Online Security
Google Analytics
Design
Web Browser
Android
Internet Piracy
communication
Vine
Privacy
E-Commerce
landing pages
Snapchat
Email Marketing
Myspace
Google My Business
Tradeshows
Digg
Holiday Season
Seasonal
YouTube
iOS
Microsoft Edge
Safari
Summer
Leave a Reply