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Google’s Penalty on Mobile Intrusive Interstitials
March 06, 2017

Mobile traffic is more prominent than ever and Google is taking another step further in cracking down on websites that have poor mobile experiences. Google is dictating how interstitials (popups) should work on websites. It is time to stop driving your users away and negatively impacting your mobile search rankings with popups. Explore this blog…

5 Awesome Features of the Apple iPhone 7
October 31, 2016

The much anticipated iPhone 7 and iPhone 7 Plus were released September 16, 2016 in the US, and in numerous worldwide countries throughout September and October. If you have yet to become familiar with the new iPhone 7, there are some awesome features and upgrades since Apple’s last big release of the iPhone 6 in…

Benefits of Mobile Advertising
June 29, 2016

Mobile advertising is experiencing immense growth. With more than two-thirds of Americans now owning a smartphone, advertisers are showing strong demand for mobile marketing. Many businesses have made large profits by promoting their business through mobile advertising. Since mobile ads reach the right target audience at their point of need, it makes this marketing strategy…

4 Reasons to Get Your Website Ready for Cyber Monday
November 26, 2014

Cyber Monday will be here before you know it! During Thanksgiving dinner this year, turkey shouldn’t be your only concern.  There are a few things to think about regarding your website’s functionality and how you will kick off the holiday shopping season with your customers. 1.) Customers will be shopping for everything from electronics and…

Spending for Direct Response Outpaces Branding in Online Ads
July 03, 2014

Digital advertising is growing by leaps and bounds with spending growth seen in both direct response advertising and branding. However, a higher percentage of online advertising dollars goes to direct response, according to a recent eMarketer report. Out of the $50 billion that advertisers in the U.S. will spend on online ads in 2014, 59.1%…

Google Voice Search Lets You Speak Your Search Terms
October 10, 2013

Siri taught a generation of iPhone users how convenient voice-commanded search could be — thousands of people use the handy personal assistant application despite frequently frustrating results and occasionally outrageous answers to queries. Not to be outdone, Google has created Voice Search, a voice-driven feature available with a level of speed, accuracy and usefulness that…

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