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5 Must Know Digital Marketing Terms
April 26, 2017

At Bigfin.com, we focus on providing world class digital marketing campaign strategies, social media management, web design, and web development solutions. Our industry jargon, acronyms, and specialized terms can be challenging to grasp for anyone seeking first-time help from the pros, or for those who are new to the ever-changing world of digital marketing. To…

Google’s Penalty on Mobile Intrusive Interstitials
March 06, 2017

Mobile traffic is more prominent than ever and Google is taking another step further in cracking down on websites that have poor mobile experiences. Google is dictating how interstitials (popups) should work on websites. It is time to stop driving your users away and negatively impacting your mobile search rankings with popups. Explore this blog…

Importance of Keywords and Keyword Research
May 31, 2016

For online marketing, the first fundamental step in developing a successful SEO strategy is implementing effective keywords. Keywords, also known as search terms, are words or phrases that are submitted into search engines to find specific information online. Thus, keywords are essential as online users utilize them when reaching a website. Bigfin.com works hard to…

How to Cope with Negative Reviews
March 30, 2016

Image courtesy of t0zz at FreeDigitalPhotos.net Online consumers profoundly rely on the feedback and opinions of others to make decisions. Because of this reliance on feedback, a company’s reputation is paramount to consumers and businesses alike.  Approximately 88 percent of consumers are influenced by online customer reviews when making purchasing decisions. What happens when companies…

The Importance of Local Business Citations
May 08, 2015

You can’t click them and they don’t sell your business with a catchy tagline, so how do citations actually help increase web traffic to your company? While they come in simple packages, local business citations play a crucial role in boosting the online visibility. What they are Plain and simple, local business citations typically include…

Google My Business Gets You Closer to Customers
January 07, 2015

Half of the consumers who searched locally also went on an in-store shopping trip within a day, Google reported earlier this year. Local search matters. How findable is your business, and how do you jump on the local search bandwagon? Bigfin has tips on what you need to know about business listings and the Google…

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